L'Oreal Paris Preference 9.1 Oslo Viking Light Ash Blonde

Are you looking for long-lasting beautiful colour?

Try L'Oréal Paris Preference, our most premium colouration experience, recommended by 9/10 women.
The non-drip formula gently coats the hair fibre, for up to 9 weeks of colour longevity and intense shine.
Rich & luminous permanent colour, infused with High Shine Serum, Vitamin E and UV Filters, for up to 100% grey coverage, 90% less breakage and nourished hair.

Get more from your colouration experience, no appointment needed:
1) Oil-In-Gel Colour, our highest grade dyes for a beautifully rich and multidimensional colour.
2) Non-Drip Developer Cream, ensures optimal fibre adherence for perfect colour and coverage.
3) Shine-Protect Conditioner, to help preserve your day 1 colour & shine, while protecting your hair from environmental aggressors.

L'Oreal Paris Preference, the expert of fade-defying luminous hair colour. The permanent, long-lasting result is powered by a translucent gel technology together with our precious shine oil to give the ultimate luminous colour full of reflects. Use the shine protect conditioner enriched with a UV filter and Vitamin E derivative to preserve the shine of your coloured hair for up to 8 weeks. Be colour safe and always do your 48-hour patch test

Goes well with
L'Oreal Elvive Colour Protect Coloured Hair Shampoo
L'Oreal Elvive Colour Protect Coloured Hair Conditioner

Belgium

L'Oreal

For expert advice, please contact:L'Oréal Consumer Advisory Department UK: 0800 0304 032 ROI: 1800 818 672

1263171 C- Colour Gel: Aqua / Water , Peg-4 Rapeseedamide ,
Alcohol Denat. , Deceth-3 , Propylene Glycol , Ammonium Hydroxide ,
Laureth-5 Carboxylic Acid , Dipropylene Glycol , Hexylene Glycol ,
Polo Xamer 3 3 8 , O L E Y L A Lcoho L , M- Aminophenol ,
4-Amino-2-Hydroxytoluene , 2-Amino-3-Hydroxypyridine , Hydroxypropyl
Bis(N-Hydroxyethyl-P-Phenylenediamine) Hcl , Hydroxybenzomorpholine
, Ammonium Thiolactate , 2-Methyl-5-Hydroxyethylaminophenol ,
P-Phenylenediamine , Tetrasodium Glutamate Diacetate , Octadecyl
Di-T-Butyl-4-Hydroxyhydrocinnamate , Citric Acid , Erythorbic Acid ,
2,4-Diaminophenoxyethanol Hcl , Parfum / Fragrance. (F.I.L. C202321/2).


1190015 - Developer Cream: Aqua / Water , Hydrogen
Peroxide , Cetearyl Alcohol , Sodium Salicylate , Trideceth-2
Carboxamide Mea , Phosphoric Acid , Ceteareth-25 ,
Tetrasodium Etidronate , Tetrasodium Pyrophosphate ,
Glycerin. (F.I.L. C232981/1).


1217043 A - Shine Protect Conditioner: A Q U A / Wat E R ,
Cetearyl Alcohol , Glycerin , Behentrimonium Chloride ,
Candelilla Cera / Candelilla Wax , Amodimethicone , Cetyl
Esters , Isopropyl Alcohol , Tocopheryl Acetate , Sodium Pca
, Phenoxyethanol , Ethylhexyl Salicylate , Trideceth-6 ,
Chlorhexidine Digluconate , Limonene , Camelina Sativa Seed
Oil , Linalool , Benzyl Alcohol , Benzyl Benzoate , Geraniol ,
Cetrimonium Chloride , Citronellol , Hexyl Cinnamal , Amyl
Cinnamal , Parfum / Fragrance. (F.I.L. C232981/1).

- Rich Luminous Fade-Defying Hair Colour.
- Up to 9 Weeks of Colour Longevity and Intense Shine.
- Up to 100% Grey Coverage.
- Up to 90% Less Breakage.
- Premium Colouration Experience with High Shine Serum, Vitamin E and UV Filters.
- Suitable for All Hair Types & Textures.

Box

L'Oréal Paris, London, W6 8AZ

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It's simple! Familiarise yourself by reading the instructions and conduct a patch test 48h before use.
Follow these 3 easy steps:
1) Use gloves and pour colouring into developer bottle and shake to mix.
2) Apply colour and leave on for the recommended time.
3) Rinse out and follow with Shine-Protect Conditioner to help preserve day 1 colour & shine.