E45 Moisturiser Lotion, Body, Face And Hand Lotion For Very Dry Skin

E45 Cream is an emollient cream that moisturises and relieves dry skin conditions, including eczema.

E45 Cream is clinically proven to treat and soothe dry, flaky, itchy skin and sunburns – alongside more serious dry skin conditions such as eczema, dermatitis, and certain cases of dry psoriasis. Our cream can be used by the whole family, including babies over the age of one month and contains ingredients such as lanolin, light liquid paraffin and white soft paraffin with emollient moisturising properties to keep the skin hydrated.

Quality skincare every day
We understand the importance of quality everyday products that care for skin with minimal fuss.

For 70 years, E45 has been a skincare expert in dry and itchy skin and treatment for eczema, psoriasis, ichthyosis and other dry skin conditions. It has proven dermatological expertise that’s dedicated to vulnerable dry skin.

The E45 range of skincare products has been developed for different skin types and different parts of the body. It works hard to protect and maintain skin health, while E45 Cream and E45 Itch Relief Cream can also improve dry skin health at every application.

The voice of experience
In 1952 we released our first product – E45 cream. It was created by a Boots chemist in response to a customer request for a product that would soothe and protect the skin.

In 1963 physicians noticed E45 cream was a beneficial treatment for dry skin conditions. At this time, we only promoted our products to hospital sales departments. It wasn’t until 1980 that E45 cream was introduced to the pharmacy and retail establishments, where it was recognised for its efficacy in the treatment of dry skin.

In the 1990s we extended our product range to include a complete skincare emollient therapy. We’ve continued to create products with patients and their skin in mind. We strive to continue to serve the needs of both patients and healthcare professionals and produce better treatment options for patients’ skincare routines.

E45

Reckitt Benckiser Healthcare (UK) Ltd,
HU8 7DS,
UK.

E45 Cream is a White Cream containing White Soft Paraffin 14.5% w/w, Light Liquid Paraffin 12.6% w/w and Anhydrous Lanolin (Medilan®) 1% w/w as active ingredients, Also Glyceryl Monostearate, Cetyl Alcohol, Sodium Cetostearyl Sulphate, Carbomer, Methyl Hydroxybenzoate (E218), Propyl Hydroxybenzoate (E216), Sodium Hydroxide, Citric Acid Monohydrate, Purified Water

• Non-greasy formula leaves dry and itchy skin soft, comfortable and relieved, • Treats dry, flaky skin, as well as sunburn, • For dry skin conditions such as eczema, dermatitis and certain cases of dry psoriasis, • Free from fragrance, • Dermatologically tested

Tub

You can also report side effects directly via the Yellow Card Scheme at: http://www.mhra.gov.uk/yellowcard.

Reckitt Benckiser Healthcare (UK) Ltd,
HU8 7DS,
UK.

RB NL Brands B.V.,
WTC Schiphol Airport,
Schiphol Boulevard 207,
1118 BH Schiphol,
Netherlands.

MA holder:
Karo Pharma AB,
Stockholm,
Sweden.

Store below 25°C.

Storage:
Store below 25°C.

Safety Warning:
BEFORE YOU USE E45 CREAM: E45 cream can be used everyday by the whole family, including infants over the age of 1 month. Do not use if allergic to any of the ingredients. Use this medicine only on your skin. Do not use near the mouth, inner nose, eyes, genital area or on broken skin. E45 cream contains: Cetyl alcohol which may cause local skin reactions (e.g. contact dermatitis). E216 and E218 which may cause allergic reactions (possibly delayed). Do not smoke or go near naked flames - risk of severe burns. Fabric (clothing, bedding, dressings etc) that has been in contact with this product burns more easily and is a serious fire hazard. Washing clothing and bedding may reduce product build-up but not totally remove it. Speak to your doctor if you are using minoxidil. Not recommended during breast feeding.

POSSIBLE SIDE EFFECTS: Occasionally, allergic reaction or worsening of acne may occur. If you suspect an allergic reaction, such as a rash, or if anything unusual happens, stop using the product. If you get any side effects, talk to your doctor, pharmacist or nurse. This includes any possible side effects not listed above. You can also report side effects directly via the Yellow Card Scheme at: "http://www.mhra.gov.uk/yellowcard" or search for MHRA Yellow Card in the Google Play or Apple App Store. By reporting side effects, you can help provide more information on the safety of this medicine.

KEEP OUT OF THE SIGHT AND REACH OF CHILDREN.

Fire hazard. Do not smoke or go near naked flames; clothing & bedding with this product dried on them can catch fire easily.

How to Use E45 Cream: Apply to the affected skin 2 or 3 times daily. For external use only. If symptoms persist, consult your doctor.